With the new year right around the corner, it is a tradition here at Pornhub for our statisticians and Insights team to gather all the data of searches and views from the past 12 months. They sift through it, analyze it, craft some eye-catching infographics, and then share it with the world.
Our Year in Review post is the biggest data haul that we do here at Pornhub, and in it you can uncover the defining search terms of 2023 (here's a hint for you: The Golden Age). And that's only the tip of the iceberg. The further you dig, the more you'll learn about viewers' interests, new trends in porn and, how to cater exactly to what your fans want.
Our wonderful Model community that makes Pornhub the beautiful place it is also gets some love in our Insights Year in Review. Who were the top Pornstars of 2023? Only our insights blog can tell you. You will find top Amateur Performers there too. And while you are there, check out how categories varied by gender, what time of day people like watching porn most, what the relative categories are by generation, how much time the average person spends watching videos on Pornhub, and much more.
So, if you’re as interested in the world’s porn habits as we are (and if you’ve read this far down on this blog, we suspect you are), head over to the 2023 Year in Review now. Hot tip for Models: you can use the data to help inform your marketing strategy in the year to come.
If one day you hope to see yourself on our Insights, you can start by joining our Model Program! Learn more about it here.
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