Make Great Content

Tip 7 of 10: Leverage Resources and Data

The seventh breakdown in our series of the Top 10 Tips to be Successful in the Model Program.

By Pornhub | July 10, 2024 | 5 minutes

Making use of our resources and data is right at your fingertips. There is valuable information accessible on the Pornhub Blog, Insights page, Help Center, and more. We also have a team of real human beings who work 7 days a week to help you. With these tools and resources, you can reach a wider audience and grow your brand! All these resources can be used strategically to contribute to your success in the Model Program.

 

Pornhub Help Center

The Help Center hosts a creator module specifically for those who are either interested in joining the Model Program or are already a member and looking for guidance on how to get the most out of your Pornhub account.  

The Model Program section guides creators in setting up an account, verifying yourself and your Co-Performers, and managing your account and videos. If you have questions about how the platform works, this is the best place to start. It offers step-by-step instructions on how to sign up and join the Model Program, explains how Tiers and earnings work, covers when payments are made, and more! Use the search bar located at the top to quickly find information about a specific topic or browse through the headers and dropdown menus for sub-articles to find more information.

Our Help Center also hosts a Trust & Safety section. This helps you understand what is and what is not allowed on our platform, through our Terms of Service, Community Guidelines, and other policies. Everything you need to know about our Trust & Safety guidelines are linked in the Help Center. It is also a good resource if you are looking for sexual wellness or mental health support or reporting violations like copyright issues. To find specific information about Trust and Safety quickly, use the dropdown menu on the left side of the page.  

 

Pornhub Blog

The Blog is a great resource to stay up to date on the latest news and campaigns, learn about upcoming features, get to know community members and get insight on how to combine marketing strategies with information from our Help Center. This “Top 10 Tips” series is a perfect example of how the Blog provides Models at all stages of their career with resources and data to reach new heights.  

Additionally, we love to highlight our community members with exclusive Model Spotlights. These intimate series shine a spotlight on our diverse creators by giving them an opportunity to share their unique perspectives and tips with other creators. Browse through the archives and take note on who is doing what and the results they have achieved. This can inspire creativity and strategic planning.

We also post about upcoming industry events our team will be attending like AVN or XBIZ or events we sponsor, like the TEAs or the GRABBYs. When possible, we host workshops at these events where you can engage in discussion with our team members.  

Lastly, stay up to date on Model Program updates and Community News. This is where you will find information such as Age Verification laws, payment updates, and deep dives into Co-Performer verification tools. We also post community care information and services with our partners such as The Cupcake Girls, SWOP Behind Bars and Pineapple Support. Periodically, we share workshops and what other community advocates are doing to help you deepen your knowledge and skillset. For example, for International Sex Worker Rights Day, we listed available services to help creators learn how to advocate and amplify our voices.

 

Pornhub Insights

The Insights page is where our statisticians do a deep dive into data that is relevant to major world events, pop culture, and annual reviews.    

The biggest, most data-packed release that benefits creators is the Year in Review. Every year, the data team pulls top searches and pornstars, popular traffic times, categories, demographics, and much more, to compile everything into one giant, comprehensive report that is a goldmine for Models who are seeking data and insights.  

The Year in Review can offer a glimpse into viewer behavior and gives Models an opportunity to use that data to build their content and release strategies. Want to know the ideal day and time to post on Pornhub? Want to know the top searches of the year? This is where you can find it! Better understanding the patterns and behaviors of viewers can inform your decisions and content creation strategy.

Knowing what viewers want and when they want it (or don’t want it) can also help when big events are happening. For example, during the Superbowl, cheerleader and football player content became a lot more popular. Preparing a video featuring a cheerleader and a football player and publishing it a few weeks before the Superbowl can generate traffic to your content. The same applies for video game releases. Cosplay is very popular and when new video games get released, such as the recent Final Fantasy, viewers often start looking for content overlapping their interests in video games, anime characters and porn.  

 

Top Searches on Pornhub

Did you know that every 3 months, we publish the top trending search terms on our Help Center? Here you can find the top 100 searches worldwide on Pornhub and PornhubGay. This is updated regularly so bookmark this page and revisit it every few months!  

Remember our last tip on optimizing metadata? If you know where to find the top search terms, remember to include them in your video metadata If “lesbian” and “stepmom” are top searches of the quarter and are accurate descriptions for your video, include both terms in your video title, and tag them with those terms too. Remember, do not use clickbait. Your video must reflect the tags and categories you select.

 

Instructional Videos  

Check out our official channel on Pornhub for helpful videos on everything you need to know about the Model Program. From how to sign up and get verified to how to contact the support team to how to optimize your account, the Model Program Channel is a great resource to bookmark.

 

Model Success Team

We have a dedicated team of real human beings ready to help Models who need assistance or have specific questions they cannot find answers to at the Help Center. If you need to contact the Model Success Team, the best way is through the Support Form.

Hot tip: make sure you are logged into your Pornhub account before contacting them so that your question goes to the right team and they can help you faster!

 

Pornhub Twitter  

We have two Twitter accounts. @Pornhub is used for retweeting Models (safe for work content only), posting new blog articles, popular trends, sharing upcoming events, community news, and more. And @PornhubHelp is used for all Model Program related initiatives, such as winners for our Models of the Month and Viewers’ Choice Contests. Occasionally, when we have important Model Program updates, temporary bugs or glitches on the site, we will post about it on @PornhubHelp.

You can send us direct messages @PornhubHelp for general questions, however we will switch over to our secure ticketing system when we need to discuss private account information or personal information with you!

 

Pornhub Discord Server

Our official Discord server is a great place to interact with community members, get insights from other creators, attend workshops, receive support, and advertise your brand. The server currently boasts over 600,000 verified members, 1,600 verified Models, and 50 pornstars. It features over 80 channels to advertise in, plus opportunities to have your content individually promoted.  

Models can get verified and join our Model Lounge channel, where you can chat with other Models, seek advice, plan collaborations, and more. To join our Discord server, click here.

 

What is your favorite resource for making great content? Let us know in the comments!

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